Eastend
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- E-media content production (education, entertainment, social and corporate documentaries, talk and game shows etc.)
- Events management
- To be a major Content Provider and Brokerage Agency to e-media (radio, television and internet) in terms of programming that projects African perspectives
- To be an active agent of enlightenment for empowerment and progress in our generation
- Our target is to be within the top five players in this industry in Africa in the next two years.
- To conceive, produce and package educational, enlightenment and entertainment programmes of international quality that will positively influence the destiny of the African people.
Eastend is a foremost e-media (television, radio and internet) creative content, production and media deployment consultancy firm. We are a conglomerate of creative developmental communications, packaging and deployment with offerings that spans:
Like the East signifies everything good, Eastend, a trademark company of AV.COM pulls together many of the best in the industry of media consultancy. The sun (as vital as it is to life) also rises from the east!
Operational Strategy
Our approach is that of strong brand management strategy to our operations (from conception all through to implementation). Our concept of Developmental Communications ensures that our programmes/projects and our clients’ advance their objectives. This way we become stakeholders in our client’s initiatives and actions. We hold full corporate membership of Independent Television Producers Association of Nigeria (ITPAN). Jaiye Ojo, our Managing Director/Chief Executive Officer, a veteran broadcaster, brand and media consultant of over 36 years is also a former President of ITPAN. Eastend is manned by a rich workforce of creative egg-heads and producers, excellent scriptwriters, trained journalists and quality support staff.
Our Vision
Our Mission
Managing Director
Jaiye Ojo runs the EASTEND shop in the Nigerian media and marketing space.
EASTEND has been a foremost content provider in the Nigerian market for over twenty years, blazing the trail in entertainment with game shows, talk shows, documentaries and children’s programs.
Jaiye Ojo (or JO) has utilized his wide range of experience spanning over thirty five years working in the public (NTA) and private (NTC, Cadbury) sectors of media and marketing, to build a solid structure in EASTEND. He taught in a Comprehensive High School, Aiyetoro and at a Government College, Ibadan. Proceeding to The Polytechnic, Ibadan for his HND in Mass Communication, graduating with the ‘Best Student in Broadcasting’ award.
Amongst his most recent works are Documentaries for Shell Petroleum Development Company; Pioneer Executive Producer of TINSEL, the most watched daily soap opera across Africa running on Mnet bouquet; his talk show ‘TONIGHT WITH JO’ deals with developmental issues in a refreshing light.
JO has served at industry level as National President of Independent Television Producers Association of Nigeria (ITPAN) and as Committee Chair for Association of Advertising Agencies of Nigeria (AAAN). He was a Rotary International GSE Scholar and an alumnus of Lagos Business School.
Widely traveled, JO enjoys playing golf regularly expressing himself creatively.
PASSWORLD
PASSWORLD is an educational and academic (exam-focused) resource platform for students in Nigeria and across West Africa. A home-grown solution to addressing the peculiar challenges in the educational sector, PASSWORLD makes learning easy and fun with its electronic and mobile learning platforms. It is currently in the developmental stage.OUR CLIENTELE We tend to work for clients / brands that know and appreciate quality, expertise and professionalism. Our business partners usually are willing to venture into parity-breaking marketing support initiative and they have a keen eye for the bottom-line.
Some of our clients include:
UNICEF § SHELL § Skye Bank Plc § USAID § PZ Industries Plc § Unilever Plc § Nigerian Distilleries Ltd § Intercontinental Distillers Ltd § GlaxoSmithKline Plc § FedEx § Resort Savings & Loans Plc § Flour Mills Nigeria Plc § Friesland (WAMCO)
AV.Com Productions Limited (RC 483837) was incorporated in 2003 under the Company and Allied Matters Act (CAMA) 1990. Eastend is the trademark of AV.Com Productions Limited.Eastend formally opened shop on March 2003
1 Daranijo Street (behind GTBank)OgbaLagosEastend telephone numbers are:+234 802 312 7082, +234 803 853 2555