Find Advertising, Marketing and PR expertise in St Vincent and The Grenadines
- Industry media
There are very few advertising marketing and PR companies in St Vincent and the Grenadines. Advertising, marketing and PR services, where needed, are often outsourced to specialised companies. Local firms include Right Stuff, a company specialising in large format advertising and vehicle graphics.
There is an existing well established market for advertising, marketing and PR in St Vincent and the Grenadines. The media in St Vincent and the Grenadines is privately-owned, and the country’s constitution guarantees the right to a freedom of press. Many residents of St Vincent and the Grenadines have access to the media and internet. In June 2010 there were 76,000 internet users in (Internetworldstats, 2010). There are several private radio stations which offer national firms the chance to advertise, including National Broadcasting Committee (NBC) radio.
Several major industry bodies from within the Caribbean offer services in advertising, marketing and PR to island nations including ST Vincent and the Grenadines. The Caribbean Advertising Specialities Association (CASA) is a not-for-profit organisation offering membership to Caribbean companies wishing to widen their networking and advertising abilities.
Tourism contributes a large amount to St Vincent and the Grenadines GDP each year. The direct contribution of Travel & Tourism to GDP was XCD$112 million representing 7.0% of total GDP. The St Vincent and The Grenadines Tourism Authority (SVGTA) use the London based company Four Communications to advertise the country as a tourist spot.
A wide range of media for advertising, marketing and PR purposes is available in St Vincent and the Grenadines. This includes print media such as the Monthly Caribbean Compass, and the weekly Vincentian. Broadcast media is available through The St Vincent and the Grenadines Broadcasting Corporation (SCGBC), who operate a non-subscription television broadcasting station, as well as two FM radio stations. Advertising in the form of billboards and posters as well vehicles building graphics are also available.